BakBone
Software(R) (Pink Sheets:BKBO), a global provider of heterogeneous integrated
data protection solutions, is poised to continue its strong growth according to
the latest vendor profile from leading IT market research and advisory firm,
IDC. In their most recent profile, "BakBone Software: More than Backup" (Doc
#204193, Nov 2006), IDC highlights BakBone's commitment to reducing the level of
storage complexity end users face with strong multi-platform support,
particularly in Linux, and an expanded product portfolio which offers
first-level integration capabilities between backup, replication, reporting and
SRM technologies within the NetVault(TM) product family.
According to
Rhoda Phillips, research manager for IDC's storage software group, BakBone
emphasizes its ability to provide holistic data protection, management and
monitoring while reducing the operational, training and deployment costs, as
well as the number of point solutions organizations must manage. "The number of
point products for storage management has grown considerably, yet with limited
integration, and there has been an increased need for the integration of
disparate computing platforms," she said. "BakBone's strategy has been to
provide solutions that address these challenges and demands."
Citing
BakBone's worldwide clientele including some of the largest Internet companies
in the world, the IDC vendor profile reveals that BakBone's focus on providing
simplified storage solutions is complimentary with their channel strategy. "As
management of data protection becomes increasingly critical but more complex for
enterprises, BakBone is developing more user friendly data protection software
to ease the strain on customer deployments," the report stated. Additionally,
having established a channel centric go-to-market strategy to accelerate sales
to midsize and large enterprises, the report reveals that "BakBone works to
empower its partners rather than compete against them, giving partners access to
all of BakBone's products and a formal deal registration program that prevents
price competition."
The complete
IDC Vendor Profile, "BakBone Software - More than Backup," is available online
at www.bakbone.com.
